Why sustainable marketing is a priority

Every media channel has a carbon footprint, from every digital click, website search to print production and more.

As the environmental issues continue to heighten, 62% of consumers are interested in learning how to be more respectful of the environment.

Here at Zoom In, we take a data led approach using Mosaic to reach households that match your customer profile. Then identify the postcode sectors in your catchment that contain the highest density of your target audience, therefore maximising response whilst minimising wastage.

We also offer an environmental scheme, Zoom Invironment[1] encouraging customers to offset the environmental impact of their leaflet campaigns by planting a tree.

Consideration of being more sustainable will help businesses connect with their customers and build stronger lasting relationships, whilst helping the planet.

[1] https://www.zoominleaflets.co.uk/zoom-invironment