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DMA DOOR DROP REPORT 2024

The DMA’s 2023 annual door drop report has been released, and it offers key insights into how Door D...

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Zoom Invironment

Each passing year, the effects of climate change are becoming increasingly evident, posing challenge...

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The Importance of Quality Design and Print

Leaflets offer a tangible way to promote your business, complimenting any online advertising strateg...

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Introducing JICMAIL Discovery 3.0

We've written before in previous blogs that we use JICMAIL, this is an audience measurement tool tha...

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Sustainability in Door Drops

When it comes to sustainability in door drops, the focus is inevitably around the materials used, su...

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The Importance Of Targeting

The cornerstone of the Zoom In offering has been taking a data led approach to ensure that campaigns...

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Door Drops in the digital age?

With digital seen as the trendy way to promote businesses, we ask if leaflet advertising still offer...

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Looking Forward to 2024

It is undeniable that it has been another economically difficult year however we have seen a huge gr...

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Round Up of 2023

It has been a challenging economic year with businesses feeling even more uncertain and wanting to p...

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Three Great Ideas for 2024

Target Younger PeopleIt’s time to bust the myth that younger people don’t engage with mail. JICMAIL ...

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Take the Uncertainty Out of Your Campaign

Planning a leaflet campaign can be daunting if you are unsure of where to start. Hence Zoom In aim t...

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Benefits of being DMA Members

Our credentials as DMA Members play a vital role in reassuring customers that they are in safe hands...

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Connecting With Consumers

Building local connections for your business is essential to ensure growth and engagement.Door drops...

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Targeted Marketing for Better Response

Zoom In promotes a data led approach to reach your target audience to ensure your business has the b...

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Why sustainable marketing is a priority

Every media channel has a carbon footprint, from every digital click, website search to print produc...

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Mail Effectiveness: Offline Driving Online

With the current economic difficulties, it is now more important than ever to ensure that your adver...

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Go Green with Zoom In

As we step into Plastic-Free July, we want to highlight the importance of being sustainable to help ...

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DMA Door Drop Report 2023

The DMA have released their latest performance metrics for door drops revealing key insights on door...

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New JICMAIL Insights on Mail Growth

Latest JICMAIL research reveals significant growth despite a challenging quarter, with a greater pro...

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Consistency is key

To see steady success with your advertising, you have to work at it over time. Customers may not be ...

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Five Reasons Door Drop is the Right Channel

Door Drops take your business into the heart of the homeThey are highly memorable communications for...

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Should you be targeting younger people?

In today’s digital age, there is a myth that younger people are not likely to engage in offline mark...

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What is the predicted reach of your door drop campaign?

JICMAIL is an audience measurement tool helping to discover the value of audience and items data for...

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The Benefits of JICMAIL

JICMAIL is an audience measurement tool which highlights the power and impact of door drops.Having a...

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Is your business missing a local connection?

Local has come to mean more than just nearby because consumers view local businesses as trustworthy ...

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Five Marketing Tips We Love

Be PhysicalThe tangibility and legitimacy that leaflets can bring is greatly significant especially ...

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The Importance of Thinking Customer in 2023

It is important to focus on your customer’s needs to develop a better understanding of their objecti...

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Round Up of 2022

It has been a difficult year with many challenges creating uncertainty, not least the cost of living...

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Looking Forward to 2023

It is undeniable that the economic challenges we have faced this year will follow us into the New Ye...

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Using Science To Plan Your Campaign

At Zoom In we understand the importance of reaching the right audience, the success of the campaign ...

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The Value of Sustainability

The pandemic has disrupted life more than anything else in living memory; however, it’s also been an...

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Five Consumer Behaviours To Consider

Keep your brand relevant offlineOffline channels should be integrated with online to drive conversio...

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Businesses Benefit From Door Drops

Door drops take your business into the heart of the home, giving you access to new customers.Door dr...

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Newsquest Welcomes Archant

We are excited to announce that Newsquest has acquired Archant.We are looking forward to working wit...

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How to stay relevant during challenging times

Don’t wait and seeSince the pandemic, putting the brakes on campaigns can feel like a natural reacti...

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Advertising during economically uncertain times

As the cost of living continues to rise, creating a degree of uncertainty, cutting ad spend can feel...

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Top Tips for an effective leaflet campaign

Flyers are the way forwardDoor drops are tangible and delivered into homes enabling customers to int...

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Supporting Independent Retailers

Independents’ Day UK is a campaign being held on the 2nd and 3rd of July to support and promote inde...

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DMA Door Drop Report 2022

The DMA have released their latest Annual Door Drop report, providing valuable insight in our sector...

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Business After The Pandemic

In today’s world of rapid change, brands must be ready to move as fast as consumers to adapt to thei...

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The Launch of Zoom Invironment

Climate change and global warming are a hot topic of our current time.Here at Zoom In, we would like...

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Insert campaigns benefit local businesses

Inserts are leaflets/promotional material that are tucked into newspapers and magazines.As we are pa...

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Door drop connects you to local community

Since the pandemic trends have moved faster and behaviours have become more intense.Sustainability i...

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Why should you love paper and print?

February is the month we celebrate loveIn a digital world, having something that we can touch, see a...

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Door Drop Driving Digital

Door drop has always been trusted with delivering a significant impact with its ability to put a tar...

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Why is print advertising still an essential tool?

It is assumed that in today’s digitally saturated world print is ‘dead’. However, we are still physi...

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DMA RESEARCH - VOLUME REPORT 2021

The DMA have released their latest Annual Door Drop report, providing valuable insight in our sector...

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Coronavirus: The Value of Door Drops During Lockdown

In response to queries about the delivery of advertising mail during the Coronavirus crisis the DMA ...

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Business as usual!

This is a special edition in which we provide key details to our customers in light of the coronavir...

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Positive effects of a Leaflet Campaign

If you want to grow your business, a leaflet campaign should be your number one choice. At Zoom In w...

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Niche Opportunities

We strive to provide a total marketing solution for our clients, from inserts into a trusted local n...

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The Perception By Others Backed Up By Facts About Leaflet Distribution.

Here at Zoom In we understand that sometimes people think that leaflet distribution doesn’t work. Th...

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Customer Survey 2019

The results of our Customer Survey 2019 are in and we are proud to share the findings with you. Cus...

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Challenging Pre-conceptions about Door Drops

A Royal Mail and FreshMinds study reveals that 89% of consumers remember receiving a door drop maili...

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DMA Research - Volume Report 2019

The DMA recently released their latest Annual Door Drop Report, providing really interesting insight...

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“How Do I Use Branding?”

Establishing a brand can be difficult but giving your company an identity that stands out is a vital...

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Targeting For Success

Here at Zoom In we know that getting your leaflets into the hands of the right people is as importan...

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The Results Are In! Customer Survey Results

At Zoom In we know how important our customers are, after all they keep us going! So it’s important ...

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Door Drop vs Direct Mail

Door Drop and Direct Mail are both cost effective methods of delivering your message to potential cu...

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How To Design Your Leaflet

Leaflets can be the perfect way to advertise your business or service and even compliment any online...

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Make Your Campaign GDPR Compliant

Since new GDPR came into place in May, businesses have been faced with the challenge of advertising ...

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Welcome to our New Website!

Zoom In are pleased to announce the launch of our brand new website! We are a direct marketing agenc...

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